Web Survey Research
Merrill Research was among the very first companies to offer a comprehensive web-based survey solution,
including best-of-breed programming and hosting.
In 1997, Merrill Research led a team of investors in forming
MarketTools, Inc. and helped co-create the leading online research
survey engines, Zoomerang
TM and MarketTools.com
TM, for custom surveys and ePanels. Since then,
we have used MTI's Internet-based technology to successfully survey tens
of thousands of consumer and B2B decision makers. Today, zTelligence is
financially backed and standardized for use by Merrill Research, Proctor & Gamble, General
Mills, WPP and other private equity firms.
This flexible and powerful web solution can accommodate even the most complex
questionnaire designs. Merrill Research has extensive in-house
programming and data processing capabilities.
Using this powerful survey engine, Merrill Research can provide our
clients with the following electronic survey capabilities:
- The ability to pre-test questionnaires online prior to full
implementation of a study
- The ability to provide real-time analytical reports by accessing a
password protected URL for the following data:
- Frequency distribution data with graphics
- Single-level (i.e., basic) cross tabs with graphics
- Means, standard deviation and standard error
- The ability to provide real-time survey progress reports by
accessing a password protected URL for the following data:
- Number of "hits" to the server
- Number of completed surveys
- Average duration of the survey
As pioneers in the web survey arena, we are familiar with the growing
multitude of vendors supplying email sample, including well-known and
lesser-known sources. This allows us to recommend the best possible
resources for each individual project. We can provide email sample both
domestically and internationally, and for consumers as well as business
decision makers, including senior executives.
Worldwide translation is also available.
Click here for more information about out
international capabilities.
Click here for more information about
our extensive data analysis abilities.